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Never Ending Fall

The band Never Ending Fall has taken to TikTok with their Costco Kirkland brand liquor versus the name brands blind tests.  Thank you for your service!  Read more in The Seattle Times.

The short answer is that the Costco booze is as good as, or comes close, to the name brands in most cases.  So if you’re not trying to impress your friends, you can save a significant amount of money by hitting the warehouse.  Or better yet, put your friends to the test.  We did one blind test with a dedicated vodka drinker and he picked the Kettle One as smoother.  Without hesitation.  But we’ve noticed he’ll happily drink the Kirkland if we just hand him a glass without saying what it is.  So it’s close.

– Jet Cannon